At Scoot, we understand the importance of having a strong online presence in today’s digital world. With the vast majority of consumers using search engines to find products and services, it’s crucial for businesses to have a website that’s not only visually appealing, but also optimised for search engines.
That’s why we offer a comprehensive range of SEO services designed to help businesses increase their online visibility and attract more organic traffic to their website.
No two clients are the same, which is why our offering will be bespoke to your exact needs.
A site audit is a comprehensive analysis of your website, designed to identify any issues that could be hindering your search engine rankings and online visibility.
We offer site audits as a key component of our SEO services, helping businesses to understand the strengths and weaknesses of their website and take the necessary steps to improve.
A site audit may be all you need to get to work and start enhancing your site with no further help, but most of our clients look to partner with us to implement any recommendations in the best possible way – we’ll work with you to create a solution that suits your needs.
We start by researching and identifying the most relevant and high-traffic keywords for your business. This means taking an inward look at your business, examining your peers and competitors, and thinking out of the box to collate keywords that your users will engage with.
This helps us to understand what your target audience is searching for and how we can optimise your website to rank higher in search results.
We’ll track your progress as you rise through the ranks, and share our recommendations to continue to enhance your online presence.
We’ll ensure that your website is structured and optimised properly, including title tags, meta descriptions, header tags and content optimisation.
This will help not only your users, but make it easier for search engines to crawl your site and display your information on relevant SERPS.
We’ll also optimise images and internal links to improve your user’s experience and enhance journeys from page to page.
We’ll examine your website to identify any technical issues that could be hindering your search engine rankings.
This can be anything from fixing broken links, to improving website speed and ensuring that your website is as responsive as possible.
Just because you can’t see these changes clearly doesn’t make them any less important – arguably, these factors can make or break your site. Your users aren’t likely to stick around if your site takes too long to load, so keeping these elements in check is the bread and butter of best-practice SEO.
Link building is a crucial component of SEO, and we use a variety of tactics to acquire high-quality backlinks from reputable sources.
This helps to improve your website’s authority and credibility, leading to higher search engine rankings.
We don’t add you to any old website and hope for the best – we’ll handpick sites and directories that are relevant to your business and your users, so no toxic backlinks to worry about, just trusted sources with genuine authority scores.
If you have a local business and your local SEO isn’t up to scratch, something needs to change.
We’ll help you optimise your site for local search results, we’ll make sure your Google My Business listing is correct and up to date, and manage your local directory submissions.
It’s often only simple changes that are needed, but they’re a crucial part of seeing SEO results.
At each step of the way, we’ll provide regular reports to help you track your website’s progress and see the results of our efforts.
Our reports include data on search engine rankings, traffic, and conversions, giving you a clear picture of the impact of our SEO services.
We know how important delivering results is for our clients. That’s why we take a data-driven approach to SEO, using analytics to measure our progress and adjust our strategy as needed. Our goal is to help you reach more customers and grow your business through increased online visibility.
Contact us today to learn more about our SEO services and how we can help you achieve your online marketing goals.
For you to be updating and promoting your presence online consistently, you need an ongoing commitment to maximise rewards. This is where a Scoot Digital Partnership comes into play.
Whatever your marketing resource, we can shape a Scoot Digital Partnership to help you achieve your goals. We work with clients who need support on a minimal level, to those who need a more intense collaboration – from 4 hours per month to 5 days, there’s a Partnership opportunity for all businesses.
If you’re on the fence and want to hear more, get in touch for a no-strings attached chat about how a Scoot Digital Partnership can support your business.
Whether you're looking for a new site, a digital marketing strategy, or just some help with content, get in touch with Scoot and we'll be happy to help.
Request a call with our talented team to kick start your next project.